This degree explores marketing and its interdisciplinary links, combining psychology, sociology, anthropology and management.
Training future economists who combine imaginative approaches with rigorous analysis.
The聽Institute of Management Studies (IMS)聽will equip you with a sound understanding of the methods and skills necessary to conduct high-level research, using a wide range of鈥�
The聽Institute of Management Studies (IMS)聽will equip you with a sound understanding of the methods and skills necessary to conduct high-level research, using a wide range of鈥�
Gain the skills and knowledge you need to be an effective manager in increasingly uncertain and technology-dominated environments.
This programme will equip you with the fundamental business and social enterprise knowledge and skills needed to manage innovative product and brand or policy development, service鈥�
The MSc Marketing & Consumer Behaviour will equip you with a comprehensive grounding in approaches to understanding consumer preferences, judgements and decision-making.
This Masters offers the knowledge and skills required to be a successful marketer in dynamic and technology-driven industries.